More than half of the general population is aware of professional coaching, according to a new groundbreaking survey by the International Coach Federation (ICF), which gauges global awareness of coaching for the first time since the profession’s inception nearly two decades ago.
Overall, 51 percent of 15,000 participants in the ICF Global Consumer Coaching Awareness Survey reported they were “somewhat to very aware” of professional coaching. General awareness varied by country...
Keep on reading: New ICF Study Benchmarks Awareness of Coaching Profession Globally
Keep on reading: New ICF Study Benchmarks Awareness of Coaching Profession Globally